According to the General Data Protection Regulation, personal data is any information concerning an identified or identifiable natural person (data subject). An identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier (such as a name, an identification number, location data, an online identifier or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person).
Processing means any operation or set of operations which is performed on personal data or on sets of personal data, whether or not by automated means, such as collection, recording, organization, structuring, storage, adaptation or alteration, retrieval, consultation, use, disclosure by transmission, dissemination or otherwise making available, alignment or combination, restriction, erasure or destruction.
Use of our website does not require you to provide data. However, in certain cases, we will need your name, address and additional information to perform your requested services.
The same applies to, e.g., the sending of information material and ordered goods and to responses to individual inquiries. We will notify you when required. Furthermore, we only process data you provide to us voluntarily and data that is collected automatically when our website is visited (e.g., your IP address and the names of the pages you opened, your browser and operating system, time and date of access, search engines used or names of downloaded files).
If you request our services, usually only the data required for us to perform the service will be collected. Any additional data we may request may be provided voluntarily.
If you enter your personal information in the context of the use of apps yourself, you give us your consent in the context of your action, that we may collect, process and use your personal data in the app you use for our own business purposes. If your personal information is entered into the app by third parties as part of conversations with you, we will inform you about the collection, processing and use of your personal data, e.g. in the context of a customer discussion.
Data will only be processed to perform requested services and to safeguard our legitimate business interests (Art. 6 subsection 1 sentence 1 under b and f GDPR).
We transmit your personal data according to any legal or contractual obligations we might have. Due to licence agreements with third parties we may be contractually obliged to transmit data of the optician’s such as customer IDs, address data, item numbers, product descriptions, sales figures, discounts and customer complaints to the license partner. Examples for license partners are Marc O’Polo, MINI, etc.